Our initial focus was on facilitating compliance with the recently updated Children’s Online Privacy Protection Act (known as COPPA). Our initial product, the AgeCheq service dramatically reduced the effort required to comply with the COPPA rules for both parents and mobile app publishers. The service was platform-agnostic, allowing a mobile game to be integrated, tested, and posted to the app store within a day.
In March 2015, the company rebranded as PrivacyCheq, expanding our focus to include other markets where privacy notice and consent compliance required new technical solutions. In September, we launched the Privacynq privacy notice service for IoT. Privacynq filled the IoT’s industry wide ‘privacy vacuum’, explaining privacy and security of IoT devices in language that consumers could truly understand.
In 2016 PrivacyCheq turned its attention to the European Union’s new privacy regulation, called GDPR. The core notice and consent registry technology of the AgeCheq service was updated to handle the additional requirements for compliance with the GDPR. This included multilingual user and admin dashboard, workflows for handling SAR, RTBF, RTP requests, as well as regulatory reporting for proof of compliance.
Because every large enterprise that connects with users in the European Union must capture and log user consent, we launched the ConsentCheq service in April 2016. This set of software tools, model compliance implementations and Cloud APIs facilitates all of the complex interactions GDPR requires between data subjects and data controllers. In 2017 we launched the ConsentIQ service, based on the same technology, but created specifically for small and medium size businesses.
With the end of the GDPR grace period in May 2018, enterprises are using PrivacyCheq’s technology for daily operations in complete compliance with GDPR’s notice and consent requirements. The ConsentCheq platform provides a single integration solution for all major notice and consent privacy regulations, including GDPR (EU), ePrivacy (Soon, EU), COPPA (US), CCPA (Soon, US), CASL (Canada) and other similar regulations worldwide.